Hans van der Lem from Van Rijn:
"Strong Swiss Franc has no influence on fresh produce trade"
"Strong Swiss Franc has no influence on fresh produce trade"
The Swiss franc is very strong these days, because the currency is a refuge for investors, who have lost their faith in the euro and the dollar.
The Swiss franc has reached a level of 1.13 en 1.14 euro at the moment, but incidentally came to 1.01 euro.
Hans van der Lem from Van Rijn, traditionally a big exporter to Switzerland, explains that the impact of the currency rate on the trade is minimal.
"We sell 80% of our turnover to the Swiss in euros. That's the benefit for Switzerland, but we haven't noticed a bigger demand of fruit and vegetables to Switzerland."
"The EHEC-crisis has also had an influence in Switzerland. Which tended to reduce consumption. There is a long standing import ban to Switzerland on some vegetables, other years the import ban was lifted for a small period, because of a shortage in loose tomatoes, tomatoes on the vine and cucumber, but that hasn't happened this year", concludes Hans.
Publication date: 8/25/2011
Publication date: 8/25/2011
